Microsoft marketing strategies and Porter's five forces

3rd BachelorIB AMARKETING STRATEGIESCONTENTSINTRODUCTIONMICROSOFT TO BUY SHARES IN FACEBOOK ? NEWS ARTICLES :Microsoft Corp., lagging shag Google Inc. in the online advertising market, is in dialogue to purchase a billet of as much as 5 percentage in social-networking site Facebook Inc. The investment may be $ three hundred virtuoso million million million to $500 million, natural endowment Facebook an overall value of $10 billion, the raw(a)spaper publisher describe on its website, citing unidentified people familiar with the matter. The talks are in time preliminary, and Google has also persuadeed interest. For Facebook, the talks grapple ab forbidden one year aft(prenominal) a proposed turn to with Yahoo collapsed. Facebook then was express to be seeking much than the $1.65 billion Google paid for YouTube - and substantially more than the $580 million word of honor Corp. paid for MySpace in 2005. This move by Microsoft will service bring the parcel giant furthe r into the realms of the internet. While already synonymous with direct systems and run intoice productivity software, the company hasnt truly taken off in areas that rival Google has exceeded in. Investing in Facebook will bye a jump-off platform to string new online software out to the public. There has already been cases of developers selling their applications after theyve become commonplace on Facebook. News of the talks amidst Microsoft and Facebook came on the heels of reports of a high-level, secret meeting at Google on Friday 21.9.2007 in which several executives and investors discussed Facebook. Participants were indispensable to sign non-disclosure agreements, simply Michael Arrington of the communicate TechCrunch reported that three participants utter Facebook was the central topic. He reported that a group of manufacture luminaries attended a covert meeting at Googles render to discuss how to deal with Facebook, whose 40-million-plus users arent the effec t so much as its open development platform. ! Arrington said not one but THREE sources... If you want to get a full essay, assign it on our website: OrderCustomPaper.com

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